Cruise Automotive Makes Cars Autonomous

Cruise Automotive can install an autopilot system to a car for around £6,000. It’s not quite the full self-driving solution that Google is at the forefront of, but neither is it the ‘inch by inch’ approach currently in the marketplace.

Radars and cameras sit in a sensor pod on the roof and transmit data to a small computer in the boot which in turn controls actuators under pedals and in the steering wheel.

Before it can get to market, however, the technology needs to be properly legalized. Nearly half of states have passed, voted down, or are considering bills concerning automated driving, according to Stanford’s Center for Internet and Society. The current rules are something of “a moving target,” Vogt says, promising that Cruise will meet any regulations that are created.

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